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Tag: Taller

Posted inBASELWORLD, IN DEPTH, INTERNATIONAL, NEWS, Others

SwissWatch veteran finally creates his own brand

by Rob CorderApril 7, 2014

After 40 years in the watchmaking business, Jean-Claude Racine felt ready to fulfil a lifelong ambition of creating his own watch brand. As president of Swisswatch Trading Company, Racine had already been running his own private label watch manufacturing company for 15 years. But he had never created a brand that he could call his […]

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