Red Bull Racing’s smart move to TAG Heuer Connected watches

TAG Heuer’s partnership with the successful Oracle Red Bull Racing team shows more faces.

TAG Heuer has created custom version of its Connected smartwatch in partnership with the highly successful Red Bull Racing Formula 1 team.

The Austrian outfit’s top team, currently known as Oracle Red Bull Racing, has won six constructors’ championships and seven drivers’ titles since 2010.

Red Bull has partnered with TAG Heuer since 2016.

The new watch is the TAG Heuer Connected Calibre E4 45MM x Oracle Red Bull Racing Edition.

The partnership previously produced the TAG Heuer Formula 1 x Red Bull Racing Special Edition.

The new Connected collaboration has dedicated watch faces and straps in Red Bull Racing (RBR) colors of blue and red.

It has a 45mm black DLC grade-2 titanium case and a bezel made of black ceramic with a 60-minute scale.

The bi-material strap has a black rubber base with a blue leather inlay with a red line and blue and grey stitching.

An additional black rubber strap is included, and both straps have a black DLC grade-2 titanium buckle.

Owners can choose from faces such as Season, that displays flags along the bezel according to the country where that weekend’s F1 race is happening. 

The Asphalt face, in turn, shows textured backgrounds inspired by the racetrack.

It also has a TAG Heuer Formula 1 x Red Bull Racing Special Edition watch face –  to look like the previously collaboration watch, released in 2022.

There is also the RB20 watch face, named after this season’s Red Bull car.

The Wear OS by Google TAG Heuer Connected Calibre E4 45MM x Oracle Red Bull Racing Edition costs $1,950, at tagheuer.com

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