• Brands
    • Partner Brands
    • Awake Watches
    • Casio
    • Glashütte Original
    • MeisterSinger GmbH & Co.
    • Mühle-Glashütte
    • Straton Watch Co.
    • Other Brands
    • Jaeger-LeCoultre
    • Patek Philippe
    • Rolex
  • Retailers
    • Partner Retailers
    • Manfredi Jewels
    • Razny Jewelers
    • Other Retailers
    • Watches of Switzerland
    • Mayors
    • Wempe
    • WatchBox
  • Awards
    • News
    • Tickets
  • Advertise
  • Contact
  • Archive
Skip to content
USA
  • UK
WATCHPRO USA

WATCHPRO USA

News, Trends and Analysis of The US Watch Industry

  • Brands
    • Partner Brands
    • Awake Watches
    • Casio
    • Glashütte Original
    • MeisterSinger GmbH & Co.
    • Mühle-Glashütte
    • Straton Watch Co.
    • Other Brands
    • Jaeger-LeCoultre
    • Patek Philippe
    • Rolex
  • Retailers
    • Partner Retailers
    • Manfredi Jewels
    • Razny Jewelers
    • Other Retailers
    • Watches of Switzerland
    • Mayors
    • Wempe
    • WatchBox
  • Awards
    • News
    • Tickets
  • Advertise
  • Contact
  • Archive

Tag: Stefan Johansson

Posted inINTERVIEWS, NEWS

Changing gears — How Ferrari F1 driver Stefan Johansson launched his own watch brand from California

by Rob CorderAugust 9, 2021August 9, 2021

As part of our investigation into the business of watches in Formula 1, WATCHPRO unearthed the story of how former Ferrari F1 driver Stefan Johansson launched his own watch business from California.

Read Next

  • THE BIG INTERVIEW: Joshua Ganjei plays the long game at European Watch Company
  • What to expect at Watches and Wonders Geneva 2025
  • THE BIG INTERVIEW: Subdial poised for profits as pre-owned pioneer invests

Digital Edition

[cm_form form_id='cm_63d136f3b8bbe']

WATCHPRO USA

Contact

  • About Us
  • Contact Us
  • Advertise
  • Privacy Policy
  • Terms and Conditions

Other brands

  • Professional Jeweller UK
  • Professional Jeweller USA
  • Professional Jeweller German
  • Watchpro UK
  • Watchpro German

Stay up to date

  • Digital Edition
  • Magazine Subscription
  • Daily News Alerts

Address

ITP MEDIA (UK) LTD

140 Old Street, London, EC1V 9BJ, United Kingdom

Tel +44 2031 764228

  • Facebook
  • Instagram
  • Twitter
  • YouTube
Copyright © 2025. ITP MEDIA (UK) LTD. All Rights Reserved.