Maurice

Maurice Lacroix releases three new AIKON Automatic Skeletons

The brand has learnt that being attentive to customer needs is critical to success

After discovering the popularity of a 90s model, Maurice Lacroix reimagined the model by producing the urban-style AIKON in 2022, which also proved to be a massive hit.

Once again listening to its consumers wants, the Swiss brand has released three new versions of AIKON Automatic Skeleton.

Executed in the same monochromatic grey theme as the 2022 release, the AIKON Automatic Skeleton is now available in a larger 42mm case, as well as a 39mm option.

The third new watch is emboldened by shades of signature ‘Maurice Lacroix Blue’ in the dial, and – like the two grey versions – is equipped with the beloved ML easy strap exchange system.

All three are quipped with a 38-hour power reserve, with automatic skeleton ML135 movement, housed in a stainless steel case that features brushed and polished surfaces.

The new AIKON Automatic Skeleton 39mm and 42mm watches are priced from $3,950 USD.

mauricelacroix.com

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