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Maurice Lacroix has signed a deal to become the Official Timekeeper of the international King of the Court Crown Series of Beach Volleyball tournaments.
Inspired by the urban and dynamic design of Maurice Lacroix’s flagship collection, the AIKON Master Grand Date reveals a new movement and design.
Maurice Lacroix is a millennial’s watch brand, capturing customers early, and “accompanying them on their path to success,” says CEO Stéphane Waser.
Limited edition Aikon Quartz Chronograph Viking is made in the colors of the Norwegian national flag.
Maurice Lacroix's automatic Aikon family has been extended with the addition of a dual time zone edition. A chronograph looks like to be added later...
#MLRC club encourages athletes to participate in four different challenges to win prizes including an AIKON Chronograph 44mm limited edition.
Maurice Lacroix managing director Stéphane Waser, believes the brand is perfectly aligned with Mr Koo's philosophy on time.
In not only bringing back, but seeing the decision to return the Aikon to market be a success, Maurice Lacroix’s next task is giving the Pontos a revival.
Triple Rétrograde joins its Masterpiece family that has included a Double Rétrograde since 2003.
The brand says the group of talented individuals comes from different domains but all share the same vision to surpass their goals.