BA111OD launched just under five years ago and has an approach that stands out for two reasons.
The pieces have a unique style, characterised by the CHPTR_Δ line with its original ‘hypocycloidal’ representation of the time.
But at the same time they offer eye-catching luxury watches at surprisingly accessible prices.
The CHPTR_Δ, which launched last year in a 44mm cased version, has now been introduced with a more widely wearable 40mm case.
There are four versions in a range of styles, starting with a two-tone in steel with yellow gold PVD coating.
There is also an anthracite version with or without a bezel set with natural black diamonds.
Finally there is a classic steel model, similar to the O.G. 44mm watch.
Earlier this year BA111OD also introduced the Chapter 4.8 GMT Tourbillon Greenwich Limited Edition.
This run of 50 numbered pieces has a 44mm titanium case and a sage-green dial inspired by the Jura mountains.
The Chapter 4.8 GMT Tourbillon is a limited edition of 50 numbered pieces.
The brand also expanded its women’s collection with two new diamond set watches.
The Chapter 6 Diamonds range feature automatic movements partially visible through the dial and bezels adorned with 60 lab-grown diamonds.
New additions include the Chapter 6.8 Adriana with 2N PVD gold-plated case and a white dial.
BA111OD is celebrating its fifth anniversary in October and promises more announcements to come.