Located at 439 North Rodeo Drive, in one of Los Angeles’ most exclusive shopping destinations, the Grand Seiko boutique offers an elevated experience for luxury watch enthusiasts.
Newly renovated, the space introduces a fresh retail concept, ‘Alive in Time,’ designed to embody the brand’s dynamic spirit, combining modern aesthetics with traditional Japanese influences. The result is an immersive atmosphere where every detail tells the story of Grand Seiko’s rich heritage.
The interior features an elegant design inspired by Japanese art and architecture, including kumiko, a traditional woodwork technique. Light-colored wooden accents throughout the space highlight the meticulous craftsmanship Grand Seiko is known for.
Brice Le Troadec, President of Grand Seiko Corporation of America, emphasized the importance of the Beverly Hills location, noting that it serves as a key touchpoint for connecting with customers in one of the world’s most vibrant watch markets. “We are excited to better communicate our dedication to precision, craftsmanship, and innovation at this iconic location,” said Le Troadec.
This revamped boutique offers an intimate setting where seasoned collector and first-time visitors can explore the full range of Grand Seiko’s timepieces.
The boutique is open Monday to Saturday, from 10am to 6pm and Sunday from 12pm to 5pm.