Zenith Watches is supporting the Distinguished Gentleman’s Ride for a second year in a row.
The event is expected to bring together 70,000 vintage biking enthusiasts at 600 meetings in 95 countries around the world to support research on prostate cancer and men’s mental health on behalf of the Movember Foundation.
The UK has 34 events taking place on September 24.
The organiser hopes to raise $5 million this year, having already raised more than $8 million since the initiative was created by Australian Mark Hawwa.
Zenith Watches will produce six numbered Pilot Ton-Up DGR Special Edition watches in bronze, engraved with the effigy of The Distinguished Gentleman’s Ride and each bearing the inscription DGR 2017, celebrating timeless design and ageless mechanics.
Five will be gifted to the finest donors of the cause, while a special “Number 0” model will be auctioned on behalf of the Movember Foundation by The Rake magazine and its Founder and President Wei Koh at an exceptional gala evening in Milan.