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WISekey joins forces with Jacob & Co to NFT the Astronomia Sky

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WISekey has joined forces with Jacob & Co to NFT the Astronomia Sky the epitome of 21st century haute horlogerie and a globally recognized symbol of Jacob & Co watchmaking expertise.

This cooperation comes after the successful launch of two world premieres last week.

As part of this, WISeKey auctioned the NFT of the first digital twin of a physical watch NFT to go on sale, the Hublot Bigger Bang All Black Tourbillon Chronograph Special Piece by Jean-Claude Biver and simultaneously the Jacob & Company NFT a 3-D animation produced by the brand and inspired by its Epic SF24 travel watch with two added features to make it a bespoke digital creation: a tourbillon and a split-flap system displaying the names of 10 cryptocurrencies.

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The watch was bought by Hugo Pingray and Amaury Mamou-Mani as a 30th Birthday gift to Pierre Vannineuse, their co-founding partner at the Alpha Blue Ocean Group.

The unique watch is engraved with the three partner’s initials, “PHA”, and Alpha Blue Ocean’s logo.

The engraving will be reflected on the NFT of this masterpiece using WISeKey’s technology that promises to revolutionise the watch industry.

For this new NFT Jacob & Co will be using WISekey technology to authenticate the provenance of the physical watch including creating NFTs for each of the layers constituting this unprecedented concept and its entirely mechanical construction.

The Astronomia has gone beyond impressive horological achievements and has been regarded as an outstanding multidisciplinary engineering achievement.

Carlos Moreira, founder and CEO of WISekey, said “We are delighted to join forces between WISeKey and Jacob & Co. This combination of a powerful NFT technology offering with Jacob & Co watchmaking expertise in conducting Trusted NFTs auctions is a great model on how to WISeKey’s unique Digital Identification NFT platform technology to deliver the most secure and scalable blockchain backend for creating real digital twins for valuable objects.

“This unique approach will make it possible to mint provenance and a digital version into an NFT that contains smart contracts on how the digital twin may be used, removing any uncertainty of what an NFT actually means to a collector by delivering authenticated digital twins to the watch luxury market.”

While Benjamin Arabov, CEO of Jacob & Co, added: “For this new NFT Jacob & Co will be using WISekey technology to authenticate the provenance of the physical watch including creating NFts for each of the layers constituting this unprecedented concept and its entirely mechanical construction.

“The Astronomia has gone beyond impressive horological achievements and has been regarded as an outstanding multidisciplinary engineering achievement.”

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