Home NEWS America

WATCHPRO ORIGINALS: Meccaniche Veloci eyes American market ahead of new releases in 2021

0

Meccaniche Veloci has its eyes firmly set on the US watch market among others with hope that 2021 can be the year for an industry bounce back following the COVID-19 pandemic.

It comes as the firm has signed a distribution agreement with The Devoy Group as it delves further into the British market, something it could be looking at in the US to the near future.

In conversation via WatchPro Originals, CEO Cesare Cerrito explained how both the British and American markets are targets for the brand as it gets set to release new products in 2021.

Advertisement

After having to hold off in 2020 due to the COVID-19 pandemic, Mr Cerrito detailed how he was looking forward to going to market next year with a new offering but expresses his disappointment at further cancellations of physical trade shows.

Giving and insight to the brand and what it stands for as an independent which cares passionately about attention to detail, high quality, and not getting lost at an industrial scale, see what Mr Cerrito had to say here:

CLICK HERE TO CATCH UP AND SUBSCRIBE ON THE LATEST WATCHPRO YOUTUBE CONTENT.

Previous articleHollywood timepieces top reserve prices at Bob’s online auction
Next articleRichard Mille celebrates sound of the 70s with new automatic tourbillon

LEAVE A REPLY

Please enter your comment!
Please enter your name here