VIDEO: Jake Gyllenhaal dreams of pioneering aviation in latest Cartier de Santos promotion

Cartier has created a promotional video for the launch of the Santos de Cartier collection this year.

The video features the watch and jewelry company’s new brand ambassador Jake Gyllenhaal dreaming of a world of aviation and weightlessness.

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It is inspired by the aviation pioneer Alberto-Santos Dumont and his personal quest to push the boundaries and achieve the impossible, according to Cartier.