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Tockr lights up Air-Defender line with luminous hydrographic finish

2020-02-28 22-40-14 (B,Radius8,Smoothing4)

Texan watch business Tockr has used hydrographic printing with luminescent dyes on the cases and components of its new Air-Defender Lume Series.

The result is a collection of radiant watches that light up at every angle from their cases to their hands, hour markers, components, and even lume-dipped strap stitching.

It is on sale now for $3250 at tockr.com and its growing network of retail partners in the United States.

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Tockr Air-Defender Lume models come in a range of immersion printed designs including black and white, green marble and camouflage.

“Having mastered the techniques of hydro dipping, we wanted to push the surface design possibilities further and integrate some creative functionality. Powerful ‘lume’ is highly prized by collectors and watch lovers, and our models have always featured strong luminescent elements. We wanted to take this a step further, taking lume beyond the traditional application in watch hands and dial features and inject luminous functionality directly into our hydro dipped cases. We are proud of the design breakthrough pioneered by our team of Swiss artisans and technicians, making Tockr the first watch brand in the world to develop a luminescent hydro dipping process for a wristwatch,” says Tockr founder Austin Ivey.

Hydrographic printing is a time-consuming process taking up to 10 days for a single watch case to be transformed from steel into the finished article.

“Our goal with this new series was to create watches with 360-degree lume that’s as ambitious as the designs on our hydro dipped watch cases,” says Tockr co-founder Sophy Rindler.

“The Tockr team is proud to introduce this new collection, illuminated from dial to case to strap. With the new Air-Defender Lume, we’re proud to reassert that Swiss-made mechanical watches can embrace bold new technology and ‘lighten up’ with creative, contemporary designs.”

The 45mm watch uses a Valjoux 7750 movement with a skeletonized rotor that can be seen through a crystal caseback.

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Rob Corder

The author Rob Corder