CEO Ricardo Guadalupe will push Hublot watches to market many months earlier than rivals like Rolex and the Richemont brands.
Brands uses LVMH Watch Week to introduce fresh interpretations of its Defy Midnight and Elite families.
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Bulgari CEO says Dubai event will be the first of many and signals this year's Baselworld may be its last.
Limited Edition will be known as the A384 Lupin The Third, a tribute to the Japanese manga and anime TV series Lupin the Third.
Platinum El Primero sells for $250,000 with proceeds of the auction going to a charity supporting children with cancer.
The El Primero Revival A384 Edge of Space Limited Edition is the second collaboration between the three parties, having launched last year’s sell-out success, the Solar Blue.
Latest collaboration with customizer Bamford Watch Department is a 50-piece collector's edition Chronomaster El Primero Radar.
The watch will be auctioned during the Geneva Watch Auction X on November 9 & 10, 2019 at Hôtel La Réserve in partnership with Phillips in Association with Bacs & Russo.
Only members of California's Collective will be eligible to buy special El Primero.
El Primero 21, and Defy Classic have both been encrusted in precious gems for rare editions.
