Tuesday, January 25, 2022
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Wrangler saddles-up for ride into smartwatch market

The aim is to bring the vibe of Wrangler's Western heritage to a line of high quality connected timepieces.

Wrangler watch distributor targets Western enthusiast stores

Catering to cowboys and cowgirls is big business, and there is now a mainstream watch brand designed to appeal to its fans.

Wrangler Watches, that’s what’s going on

Iconic jeans-maker Wrangler is working with America's G-Shock distributor Paradox Fine Watch Company to create a new family of fashion watches under license.