The Watches of Switzerland Group wastes no time investing millions in reviving Mayors Florida and Georgia stores.
Roger Dubuis and its new CEO, Nicola Andreatta, is reaching out to a global audience from a new boutique on Old Bond Street in London. In conversation with WatchPro’s Alex Douglas, Mr Andreatta explains how he is in a trade-off between visibility and exclusivity but remains set on making a mark and expanding in the US market in the coming months.
