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WATCHPRO WORKSHOP: How to successfully sell to Chinese tourists

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New York expects to welcome one million Chinese tourists this year. Los Angeles says the country's visitors are worth one billion dollars per year....

Timex brand ambassador says she is tired of people stealing her...

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https://youtu.be/m5YRkCZyVMc Olivia Culpo, a former Miss Universe and rising star of social media, says her face is being used to sell myriad products across the...

Social media platforms morph into shopping channels

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Social commerce is a fairly new concept where eCommerce and social media companies work together to deliver an exceptional shopping experience. Basically, the goal...

Facebook challenges eBay and Amazon as favourite platform for fake Rolex...

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Investigators from National Trading Standards' eCrime team have criticised Facebook for failing to police the sale of fake luxury goods, including knock-off Rolexes and...

Negin Mirsalehi (4.3m Instagram followers) co-designs watch collection with Cluse

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https://youtu.be/5Rat1GUaCCY Dutch model and social media influencer Negin Mirsalehi is designing a limited edition collection of watches for Cluse. “Does it get more exciting than this?!”...

Bell & Ross adds second Instagram account to record history of...

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Bell & Ross has created a second Instagram feed that will act as an online catalogue for the brand and allow collectors to follow...

Henry London hopes rising social media reach will boost sell-through for...

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The Aw17 collections from Henry London, a traditional watch brand owned by UK distributor Peers Hardy, are going into stores now. The brand, which launched...

Retailers rank among the greatest influencers on people’s watch buying decisions

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Retailers have more influence over the watch people buy than almost any other factor, according to research by Hearst, publisher of Harper's Bazaar, Esquire,...

Luxury watch brands shift up to 50% of marketing spend to...

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The latest WorldWatchReport from market intelligence firm Digital Luxury Group points to the world’s leading luxury watch brands reaching a tipping point in their...

VIDEO OF THE DAY: Michael Kors Access smartwatches given social media...

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https://youtu.be/FZUi7gVZY4E From today, owners of a Michael Kors Access Bradshaw or Dylan touchscreen smartwatch can download and use the bespoke My Social app to customise...