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The Saturdays are the new face of Casio Sheen

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Casio’s glittering ladies watch brand Sheen has signed chart-topping girl band The Saturdays as its new brand ambassadors. The deal will involve the band being...

Casio to exhibit at London Watch Show 2014

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Casio will be showcasing three of its brands for the second year running at the annual London Watch Show in July. Products from the G-Shock,...

Sheen’s TOWIE partnership shortlisted

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Casio brand Sheen has been shortlisted for TV Sponsorship of the Year Award with it’s The Only Way is Essex television campaign. Sheen, Casio’s premium...

Record sales for Casio brands in the UK

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Casio had a record sales year in 2013 announcing year-on-year value growth of 18.6 percent, which is three times the overall market growth for...

Biggest ever UK ad campaign pays off for Casio UK

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Casio UK is benefitting from its largest UK spend on advertising to date as sales of its Sheen, G-Shock and Edifice spiked in November....

Sheen: Casio’s Rising Star

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Sheen is a new women’s brand in the UK, created by Casio to offer an elegant and relevant timepiece collection that sits within £100...

Casio makes UK push with women’s brand Sheen

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Casio has launched its women brand Sheen in the UK market after a trial of its timepieces in its own stores. The Sheen brand is...