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Poison Apple?

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Is American tech giant Apple hurting the Swiss watch industry as badly as the Japanese did with their mastery of quartz watches in the 1970s?

Grand Seiko merges mechanical and quartz this spring in a bid...

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Grand Seiko will show off its latest calibre in Milan this year; the Spring Drive movement that combines quartz and mechanical elements to offer...

Alpina adds quartz models to its Startimer Pilot family of timekeepers

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Alpina has added a quartz edition to its Startimer Pilot family. The brand, which is now owned by Citzen Watch Company, launched the Startimer Pilot...

Longines seeks to conquer market with latest quartz design

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Longines has unveiled the all-new Conquest V.H.P. collection, which it says leverages its expertise in quartz technology to create the ultimate high-precision wristwatch. The line...

Jacques Lemans enters UK market through ATOZ distribution deal

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Austrian watch brand Jacques Lemans will enter the UK market after striking a UK distribution deal with ATOZ Distribution. This latest addition to ATOZ’s growing portfolio...

Longines revisits the 80s with new sports quartz offering

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Watch brand Longines is revisiting its successful Conquest V.H.P. (Very High Precision) with a new quartz timepiece. The Conquest V.H.P. aims to build on quartz...

Accessible monochrome Ice-Watch collection launched

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Ice-Watch brand, known for its colourful, accessible watches, has launched a new collection for men and women. The ICE sixty nine collection, has new silicone...

Girard-Perregaux lifts curtain on keenly anticipated 2017 timepieces

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Fine watch manufacturer Girard-Perregaux has unveiled two of its creations for next year – a new model in the Laureato line and the WW.TC...

50 Brands of Basel: Aviator

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Aviator might have reaffirmed its Swiss credentials in recent years, but its watches still celebrate Russian military aviation, much like the latest model the...

Henry London goes live on Nordstrom.com

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One of the homegrown watch success stories of 2015, Henry London, has this week gone live on Nordstrom.com in the US. The quartz brand with...