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WATCHPRO ORIGINALS: BeauGeste Luxury president Thierry Chaunu on the joys of...

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In an era of Switzerland's giant watchmakers and conglomerates demanding ever more space and branding with their authorized dealers, it is as hard as ever for smaller independent brands to break in, but BeauGeste president Thierry Chaunu believes that true luxury requires a personal touch rather than a corporate squeeze play.

Meerson builds on early success in the United States by appointing...

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BeauGeste Luxury Brands will act as the independent watchmaker's exclusive agent for the USA and Canada.

Successful Meerson pop-up secures ongoing placement with Watches of Switzerland

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Meerson was selected as one of Watches of Switzerland’s Designers in Residence in December, with Mr Meerson on hand to meet potential customers.

CORDER’S COLUMN: The power of pop-ups

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Short term installations for smaller brands in major stores are good for the watchmakers, collectors and retailers — the ultimate win-win-win.

British watchmaker Alexandre Meerson aims to create ladies’ collection within a...

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Luxury British watchmaker Alexandre Meerson has committed to launching its first ladies’ collection within a year. The company, which designs its watches in Surrey then has...

Alexandre Meerson reveals sports luxe D15 Mk-1 GMT

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New luxury British watch company Alexandre Meerson has launched its sportiest design so far, the D15 Mk-1 GMT. With a case crafted from grey gold...

Alexandre Meerson available at luxury Paris store

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Start-up luxury watch brand Alexandre Meerson has secured Paris-based Le Bon Marché Rive Gauche as its latest retail partner. The exclusive Paris department store becomes...