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Kanye West shows off Shinola watch on social media

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US rapper Kanye West has been documenting his visit to Detroit on his social media pages. One of his posts was a close-up picture of...

Daniel Wellington star earns up to half a million dollars per...

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Remember the days when social media was a virtually free way of advertising your watches and retail services? That may still be true if you...

Gucci uses Instagram and watches to present #TimeToParr

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Gucci has commissioned a photographer to travel around the world and take pictures of people and timepieces in nine separate locations that mean something...

Patek Philippe makes its Instagram debut and clocks up 26k followers...

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Patek Philippe has launched its own official Instagram account for the first time, and 24 hours in, the page already has 26k followers. The...

Bell & Ross adds second Instagram account to record history of...

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Bell & Ross has created a second Instagram feed that will act as an online catalogue for the brand and allow collectors to follow...

VIDEO OF THE DAY: Michael Kors Access smartwatches given social media...

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https://youtu.be/FZUi7gVZY4E From today, owners of a Michael Kors Access Bradshaw or Dylan touchscreen smartwatch can download and use the bespoke My Social app to customise...

Swiss brand Le Rhöne to give away cufflinks via Instagram

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Fledgling Swiss watch brand Le Rhöne will be giving away two pairs of cufflinks via Instagram during this year’s Baselworld exhibition. Loïc Florentin, managing director...

2017 Watch Trends No.8: Instagram Obsessively

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By the last week of January, #SIHH had been used 36,401 times, while #SIHH2017 had been used an additional 17,925 times. That is well over 50,000...

EXCLUSIVE RESEARCH: The 2017 WatchPro Reach List

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Welcome to the 2017 WatchPro Reach List, the UK’s first comprehensive study into the customer reach of the UK’s biggest watch e-tailers. The Reach...

Spoilt rich kids of London slated for flushing £7000 Rolex down...

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https://youtu.be/5qTGE2yvuoU Rich kids flaunting their wealth online has become a tasteless sub-community of Generation Z. But there is also a growing backlash against the brats as...