Alexander 'Ovi' Ovechkin becomes the latest sports star strapping on a Big Bang.
Singer and song-writer reveals he has become a passionate watch collector since the success of his first album in 2011.
Hublot
The Finali Mondiali concluded another successful year of the collaboration with Hublot, which has been associated with the event since 2012
The watch features a transparent SAXEM (Sapphire Aluminium oXide) case, a striking green material that the brand says can compete with the finest emeralds.
In the presence of media and friends the partners showed off their collaborative limited edition timepiece, which had been announced earlier in the year.
Proceeds from sale of limited edition Big Bang Unico SORAI will go towards conservation charities.
Not only can Mr Guadalupe put his summer holiday on company expenses, the roll out of limited editions in this way makes sense in the modern world where every product launch has to be considered for its Instagram impact.
The brand says the watch is dedicated to summer as well as the second anniversary of the boutique which opened in 2017 on the island.
Inspired by the Aegean Sea, it follows the success of the Classic Fusion Mykonos over the last seven years.
Mega brands like Audemars Piguet and Patek Philippe come together with independents including Cyrus, Urwerk and MB&F to produce one-of-a-kind timepieces that will be sold at auction by Christie’s at the iconic Four Seasons Hôtel des Bergues.
