Tuesday, January 25, 2022
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Fossil teams with Razer to reach 150 million gaming fanatics

Fossil is tapping into this tech-savvy customer base with the launch of a limited edition smartwatch in partnership with Razer.

TAG Heuer sends Super Mario fitness app to all Connected watches

Mario wakes you up with a salute in the morning and as the day progresses and you rack up your step count, you unlock rewards at each stage of your daily target.

Ready Player One? First Swiss watchmakers shift promotions into eSports and...

500 million people are tuning in to watch gamers competing in eSports and playing Fortnite, FIFA and Call of Duty. That is an audience watch brands cannot ignore.

Super Mario urges TAG Heuer smartwatch wearers to get active

A limited edition TAG Heuer Connected has Super Mario dishing out rewards for reaching activity goals throughout the day.