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Customer demand triggers second automatic collection from Farer

London-based watchmaker Farer has introduced its second automatic collection on the back of high customer demand. The brand’s latest automatic range comes two months after...

New watch brand ventures into world of automatic watches

Following its launch in November last year, British watch brand Farer, has announced the launch of its first range of automatic watches. Farer draws every...

New British luxury watch brand sets sights on growth

New British luxury watch brand Farer has unveiled its first watch designs as it bids to establish itself in the UK market. The timepieces are...

IN PICS: Grove Comms spa press day attracts 100

PR firm Grove Communication hosted its annual summer press day yesterday at Cheeky spa, Holborn, with over 100 press in attendance. Showing off SS16 products...

HIGHLY COMMENDED: Trendsetting Watches of the Year, Farer Stark

New kid on the British block Farer has only just launched onto the scene with a handful of models and bags of confidence. We were...

Founding Farer

  Retail and marketing veteran Paul Sweetenham talks to WatchPro editor James Buttery about his route to market with Farer, a premium quartz watch brand...

Trendsetting Watch of the Year 2015

WatchPro Trendsetting Watch of the Year 2015 These watches lead where others follow and may be ahead of their time. The winning designs in this...

Farer launches with adventure-inspired collection

A new British brand is launching today with a collection of vintage-inspired watches as its first product line. Farer launches with a collection of six...