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Winter Olympics double gold winner Ester Ledecká signs for Richard Mille

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Czech-born Ester Ledecká has been signed as a brand ambassador for Richard Mille. The athlete hit the headlines this year by winning double gold in...

Seiko hosts Q&A evening with brand ambassador Novak Djokovic

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Last night Seiko hosted a Q&A evening with ATP World Number 1 tennis player and brand ambassador Novak Djokovic. The Japanese watch brand pledged an...

VIDEO: Ice-Watch ambassador Eden Hazard meets fans at company HQ

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Soccer star Eden Hazard met up with hundreds of young fans at Ice-Watch’s Belgian HQ in Bastogne last month. As well as the meet and...

Citizen brand ambassador Osaka strikes commercial gold

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Recently crowned US Open tennis champion Naomi Osaka is set to sign Adidas’ biggest deal for a female athlete. This is according to Business Insider,...

Hailey Baldwin, supermodel and fiancé of Justin Bieber, signed as face...

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Tommy Hilfiger is following up on the success of its collaboration with supermodel Gigi Hadid for its Spring Summer watch launch by signing a...

Bremont ambassador Jake Meyer takes S301 timekeeper to the top of...

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Legendary mountaineer and Bremont brand ambassador Jake Meyer has conquerered K2 at his third attempt. The world's second highest mountain is a considerably more difficult...

Seiko celebrates success of brand ambassador Novak Djokovic at Wimbledon

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Seiko is celebrating the success of its global brand ambassador Novak Djokovic who won the Wimbledon men's single final on Sunday. It has been a...

Shawn Mendes extends collaboration with Emporio Armani watches

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Emporio Armani watch business has extended its collaboration with Canadian singer songwriter Shawn Mendes for a second year. He fronted the campaign promoting Emporio Armani's...

Edox accompanies rescue dog campaigner during marathon run to the North...

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Edox brand ambassador Marcus Fillinger has recorded a world first with his expedition dogs Blue and Duro by completing the entire FWD North Pole...

TAG Heuer unveils Apple Store-style concept at its latest showroom

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TAG Heuer CEO Jean-Claude Biver and the watchmaker’s brand ambassador Bella Hadid were in Japan this week to unveil a world-first modular boutique concept...