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Brazilian soccer legend Dani Alves signs for Backes & Strauss

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Mr Alves will work with the brand to create a series of exclusive timepieces that tell his story of emerging from humble beginnings in Brazil to winning three Champions League titles with FC Barcelona.

Backes & Strauss offers shared ownership of “most unique and rarest”...

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The co-owner would own an equal 20% share of an item which will be shared among 3 other co-owners.

Backes & Strauss crowns Queen of Heart watch collection with 324...

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London's historic jeweled watch specialist creates another sparkling collection.

Watch industry stands against racism with support for #blackouttuesday

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Scores of brands and retailers show their support for equality by turning their Instagram feeds black.

Backes & Strauss builds team strengthening world-wide partner network

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Nick Tolfree, a former Rolex boutique general manager, joins the team as business development manager.

Backes & Strauss renames its British-inspired watch family as the Brexit...

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Bejeweled watch specialist courts controversy with gem-encrusted Union Jack watches.

THE PITCH: Diamond dazzlers to sell to Valentine’s Day lovers

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Don't let the jewelers enjoy all the sales ahead of Valentine's. Here are three watches certain to get your customers' hearts racing.
Backes & Strauss

BASELWORLD NOVELTIES: Backes & Strauss and Franck Muller masterpiece

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The combined skills of Backes & Strauss, a world-leader in diamond cutting, and its parent company Franck Muller, the self-titled master of complications, come...
Backes & Strauss

Backes & Strauss Berkeley Emperor Brilliant Tourbillon dazzles with diamonds

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The combined skills of Backes & Strauss, a world-leader in diamond cutting, and its parent company Franck Muller, the self-titled master of complications, come...

Backes & Strauss opens Mayfair watch boutique

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Backes & Strauss, which began life as a diamond trader in London over 200 years ago, is opening its first watch boutique in the...