Swatch launches two exclusive models for LCM


Swatch has hit the catwalk with two new models for its SISTEM51 collection especially for London Collections Men.

The two new models, SISTEM Navy and SISTEM Incognito, were launched at London’s Victoria House as part of the menswear fashion event, which comes to a close today.

The sealed, mechanically assembled automatic watch with 51 components and a 90 hour power reserve is offering Swatch a new canvas for creativity.


The two new releases, which takes the SISTEM 51 collection up to 11 models, are only available from Swatch’s 313 Oxford Street store, priced at £108. Swatch live-streamed the launch on Friday via Twitter @SwatchUK using new application, Periscope.

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Editor of WatchPro, the WatchPro Hot 100 and The Luxury Report.


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