Strong start for new retailer Inspired Watches


Six weeks after opening a dedicated watch store in Eastbourne called Inspired Watches owner Ashley Pugh has described the venture as a success.

The shop, which specialises in fashion-led watches with retail price tags of £500 or less, opened in the city’s Arndale Centre in June and is a sister store to the company’s Inspired by Brufords and W Bruford retail stores, also both within Eastbourne.

Pugh has described the store as “going really well” and added that key brands for the retailer have been Ice-Watch and Casio. Inspired Watches has just introduced Ice-Watch furniture to the store and has been one of the first retailers to do so.

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The unit that Inspired Watches occupies in the Arndale Centre was previously occupied by Inspired by Brufords, the mini chain’s fashion-led branded jewellery fascia, which has now moved to a larger unit in the centre.

The retailer’s W Bruford store is still located on the city’s Cornfield Road and stocks a selection of high-end watch brands such as Rolex, Cartier, Breitling and Omega.



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