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Sotheby’s brings in watch market veteran Laurence Nicolas to “take advantage of the significant opportunity”

Laurence Nicholas.

Sotheby’s has appointed Laurence Nicolas as Executive Vice President, Global Managing Director, Jewelry and Watches, markets which the art company are keen to grow in.

Reporting to the company’s CEO, Tad Smith, Ms Nicolas will lead the various channels of Sotheby’s Jewelry and Watch businesses including auction, private, e-commerce and retail sales, as well as the company’s diamond venture, Sotheby’s Diamonds.

“Our jewelry and watch businesses operate in markets much larger than the art market and this newly-created role has been designed to strengthen our cross-platform strategy and take advantage of the significant opportunity,” said Tad Smith.


Joining the company from Christian Dior Couture where she was appointed CEO of Dior Timepieces & Fine Jewelry in 2001.  There, she created the “Fine Jewelry” division in 2001, followed by the “Timepieces” division in 2008.  Nicolas also occupied positions at Cartier between 1990 and 2001, where she was involved in the international retail and marketing operations of the brand.

Nicolas will join the company on February 1 and be based in New York.


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