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Social media stars promote Paul Hewitt watches for Beaverbrooks

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Made in Chelsea's Louise Thompson has over one million Instagram followers.

Beaverbrooks, backed by a clutch of television and social media stars, will promote the launch of Paul Hewitt jewellery and watches this summer.

Paul Hewitt, a German brand created in 2009 that produces a range of nautical-themed lines, is distributed in the UK by Peers Hardy.

Beaverbrooks will be stocking a selection of both watch and jewellery product from the Paul Hewitt range, with a total of 78 SKUs available to buy online at Beaverbrooks.co.uk.

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The launch will be promoted Made in Chelsea star Louise Thompson, singer Josh Cuthbert and model Chloe Lloyd.

The influencer campaign is set to reach an audience of over 2 million Instagram users.

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