Shinola has created a Smokey Robinson collection as the eighth installment in in its Great Americans Series of limited-edition watches in honour of the Motown legend’s contribution to the country’s music and culture.
The singer is also a favorite son of Shinola’s home city of Detroit.
Two versions of Shinola’s Vinton watches are being released in 38mm and a new 32mm case size.
Both steel models have blue enamel dial and three-link stainless steel bracelets.
“After 60 beautiful years of creating and being inspired by music, I’m still living my dream,” says Mr Robinson.
“To partner with and be recognized by Shinola, a Detroit-based company, as their next Great American is an absolute honor. I worked closely with them to create a one-of-a-kind watch for both men and women, and I hope my fans wear them proudly.”
Limited to 1000 pieces of each size, a Smokey Robinson timepiece gift set will retail for $950 and be available from January 31.