eBay has focused on leading women in the watch industry in the second episode of its Sellers’ Club social media video campaign on @ebaywatches.
eBay is pushing back against the perception that the watch industry has long been considered a boy’s club — from gender classification to advertising campaigns — with women’s voices rarely heard.
The latest instalment of Sellers’ Club, which highlights the work of people and businesses selling watches on eBay, features watch experts Caroline Kallman Joffe of WatchBox, Viktoriia Kholevchuk of Chronostore, and Misha Daud of @watch_fashionista.
Surrounded by millions of dollars-worth of vintage, modern, and ultra-rare luxury timepieces, they discuss how the watch business caters to women and their favorite pieces.
From a Rolex ‘Khanjar’ Day-Date, gifted to Misha by the late Sultan of Oman to a cosmic H. Moser & Cie x MB&F Endeavour Cylindrical Tourbillon, the trio reveal the rivalry with men for the same styles and sizes in today’s market, explore their personal favorites and the rich histories behind them, and share their experiences buying and selling timepieces on eBay.
