Richard Mille has officially aligned itself with a pre-owned watch boutique in London’s ultra-wealthy Mayfair neighborhood.
The showroom, NINETY, will be the only Richard Mille pre-owned partner in Europe, Middle East and Africa when it opens in November.
NINETY says it will be offering an extensive collection of pre-owned Richard Mille models, specializing in rare, sought-after and discontinued watches.
Founders Tilly Harrison and Ben Cleary are steeped in the luxury world, having between them worked at David Morris, Richard Mille and the jewelry and gemstone trade in London and New York.
The boutique will house a Richard Mille trained watchmaker and workshop, providing official servicing with an additional two-year warranty, as well as issuing Richard Mille-approved authentication documents.
It will offer bespoke memberships that will entitle people to direct contact with a team of in-house specialists who can give expert advice and help them source, sell or buy watches.
They will also receive exclusive access to new pieces in a periodic ‘Luxury Edit’ before being offered for public sale; with the opportunity to purchase from a range of curated rarities sourced off-market, and otherwise unseen.