Ultra-slim watch cases are proving so on-trend this year that even Panerai has taken note and released a new svelte case shape.
Panerai has released two slimmed down Luminor models, the Luminor Marina 1950 Automatic and the slimmest Luminor model ever created, the Luminor Due.
Existing Luminor models were 17.9mm thick while the new Luminor Marina 1950 Automatic is 15.6mm and 13.2mm thick (in 44mm and 42mm case sizes) while the 42mm handwound version of the new Luminor Due is just 10.5mm. The 3 Day automatic is just 10.7mm.
Panerai became a huge name in the watch world during the opening ten years of the 21st century when market tastes tended towards oversized watches.
But watches have been shrinking since then. Smaller new watches were introduced at Baselworld 2015, which seemed to be a reaction to the growing popularity of vintage watches. This was followed up at Baselworld this year with a number of ultra-slim models.
The Luminor Marina 1950 Automatic collection also includes Panerai’s second use of composite material, Carbotech, following its well-received debut in 2015 with the Luminor Submersible 1950 Carbotech 3 Days Automatic.
Panerai has also released a second Firenze boutique-exclusive making a weekend break in Florence seem like an even better idea. The Radiomir is hand-engraved with Florentine motifs, both on the case and movement. Just 99 pieces will be created.