American active-wear brand Nixon has released look books for the second half of 2012 that includes previews of the brand’s extensive new range of sport watches.
The latest watch collection includes a range of styles and materials including leopard print acetate, shocking neon orange and rose gold in steel and ceramic models.
The Swiss-made watches are designed to survive use by extreme sports enthusiasts, with design cues picked up from the company’s home on the beach in California.
But the collection also includes timepieces that would not look out of place around the boardroom table, reflecting the brand’s work hard, play hard ethic.
Retail prices range from under £50 to over £300.