The previous record was set in November 2017 when a Rolex Milgauss went under the hammer for $144,300
Buyers who purchase one of the 500 watches could end up getting the engraved timepiece, worth an estimated 16 times its selling price.
Rolex was widely reported to have kicked its entire 2020 launch programme into next year, but has now given the watch world an early Christmas present.
The GMAS pieces have circular cases with large side buttons, while the GMD6900 has the classic ‘three-eye’ G-SHOCK digital LCD display.
The piece is inspired by the pocket watches worn by Victorian train conductors, a nod to the rail-based history of Camden.
The LUM line, referring to the French word ‘lumière’, began in 2017, with the aeronautical watch specialist Bell & Ross focusing on the creation of the highest quality in super-legible watches.
Latest cases feature a patented LusterLoc treated lining which, WOLF claims, protects watches from tarnishing for up to 35 years
Light scratches at the centre fade into a varnished black at the edge of the dial to create one-of-a-kind watch faces.
Timepiece was personally gifted to Elie Bernheim by his grandfather – and founder of the company – Mr Raymond Weil.
The Shoreditch Collection includes 24 pieces inspired by the brand's East London roots and is available from November.