Montblanc opens new flagship Bond Street boutique


Montblanc has moved into a new Mayfair home, opening the doors of the brand’s new flagship boutique on New Bond Street.

The new 1,521sq ft boutique at 119 New Bond Street is a short distance from Montblanc’s previous retail home and showcases the brand’s collection of watches, pens, leather goods and jewellery over two floors of a Georgian townhouse. The boutique boasts an area dedicated to men’s luxury gifting.

The new location puts the boutique at the centre of Mayfair’s luxury shopping landscape and is the first step in introducing a new Montblanc retail concept that will be brought to the store and then rolled out globally next year.

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Montblanc opened its first London boutique in 1992 following the brand’s first boutique in Hong Kong.

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James Buttery

The author James Buttery

Editor of WatchPro, the WatchPro Hot 100 and The Luxury Report.