Maurice Lacroix takes its iconic AIKON to the next level


Maurice Lacroix has revealed a new chapter in the history of the AIKON.

Inspired by the urban and dynamic design of Maurice Lacroix’s flagship collection, the AIKON Master Grand Date reveals a new movement and design.

With its open-worked, off-centre automatic calibre featuring a large date and open balance wheel, this voluminous watchmaking creation opens up new perspectives.

Embodying the excellency of Maurice Lacroix’s watchmaking expertise, the AIKON Master Grand Date pushes the limits of complications, aesthetic balance and high watchmaking even further.

The AIKON Master Grand Date represents a breakthrough in watchmaking, with a 45 mm steel case perfectly fusing the spirit of mechanical watchmaking of the Masterpiece collection and the iconic AIKON style.

The dynamic lines, the case/bracelet integration, the bezel’ s arms and the polished, matte AIKON steel case welcome the ML331 calibre, a newcomer in Maurice Lacroix’s collection of manufacture movements.

It also offers a clear view of its balance wheel, visible through a large skeleton opening, and features a large date display with double window.

Looking at the calibre more closely, it represents what the brand describes as a complete watchmaking development based on Maurice Lacroix’s self-winding manufacture movement.

By creating an offset display, a skeleton opening on the balance wheel and adding a large date display, the ML331 takes on a new identity.

Designed with great attention to detail while staying true to its unique watchmaking expertise, the timepiece marks a new level of sophistication, providing a new dimension to AIKON. It is in line with the innovation represented by the AIKON Mercury.

The large, rounded, skeletonised balance bridge at 8 o’clock floats between the glass and sapphire crystal case back, revealing the AIKON Master Grand Date’s regulating system.

Its background will be intermittently obscured by the passage of the open-worked, brushed and snailed rotor. Just above it, at 10 o’clock, Maurice Lacroix has placed a unique double-window large date module.

Not by creating a functional layer, which would have added thickness, but by integrating it into the existing height of the calibre. Finally, the small off-centre seconds hand is also open at 4 o’clock, and it is suspended above a well that reveals the ML331calibre.

In carefully calculating the space for the construction of the movement, and choosing sophisticated functionalities that are useful on a daily basis, Maurice Lacroix strictly pursues watchmaking excellence for this new piece.

While respecting the AIKON codes in the complex yet symmetrical layout, Maurice Lacroix creates a new visual balance: the AIKON Master Grand Date truly marks the beginning of a new watchmaking dimension.



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