IWC Schaffhausen has reasserted its passion for film making by extending its official timekeeper status for a third year at New York’s world-famous Tribeca Film Fesival.
The Richemont brand will mark the occasion with the creation of a special edition watch, the Portofino Hand-Wound Eight Days Edition “Tribeca Film Festival 2015.”
The timepiece will be produced in a limited number of 100, but will only be on sale at IWC boutiques within the US.
“At IWC Schaffhausen, we are dedi¬cated to providing a unique experience tied to our time¬pieces, which is why we are pleased to continue partnering with the Tribeca Film Festival with the launch of a special edition,” says Georges Kern, CEO of IWC Schaffhausen.
“Given the similarities between watchmaking and filmmaking – the elaborate mechanics, master craftsmanship, and meticulous attention to detail and timing – it is no sur¬prise that IWC supports film festivals across the globe, notably in Beijing, Zurich, London, and Dubai,” he adds.