Inhorgenta, Munich’s giant jewelry and watch fair, was the only major exhibition to go ahead in Europe this year.
Far from resting on that stroke of good fortune, the show’s organizer, Messe München, is doubling down with a digital event launching next month.
Inhorgenta Trendfactory is billed as a digital knowledge and trend platform for the jewelry, watch and gems industry.
The one day online conference takes place on October 22 with a line up of experts including Antonio Carriero, Chief Digital and Technology Officer from Breitling (pictured top), futurologist Max Thinius and Katerina Perez, a well-known influencer for the jewellery sector.
They will discuss hot topics such as sustainability, future retail and the customer of tomorrow.
“Messe München is expanding its portfolio with another digital highlight. In times that are very challenging for all market players, we are offering solutions to the increased demand for exchange, innovative partnerships and joint discovery of new pathways to success,” says Klaus Dittrich, chairman and CEO of Messe München.