Zenith CEO Julien Tornare flew into New York this week to unveil a 50th anniversary El Primero A384 watch designed as a modern day, but identically styled, version of the 1969 original automatic chronograph.
Mr Tornare was joined by Michel Vermot, son of Charles Vermot, the inventor of the El Primero movement, for the event at Le Grenier Club in NYC.
The historically accurate recreation of the A384 is identical to the original, but houses the modern El Primero 400 chronograph movement.
“The El Primero movement not only revolutionized the world of watchmaking, but also changed the history of the Zenith brand. Celebrating a movement is unique to Zenith and we are proud to commemorate the refinement and exceptional innovation of the El Primero on its 50th anniversary. We gave life to a special piece of Zenith history with the A384 Revival, providing a retrospective glance evoking the period when the El Primero movement was saved,” says Mr Tornare.