Tuesday, September 28, 2021



Mondaine’s Bernheim: Environmental protection is not a fad for us

“As far as I know, there is no other watch company that has been committed to protecting the environment for such a long time."

THE BIG INTERVIEW: Zenith CEO Julien Tornare on positioning the brand...

Zenith is building its future around digital leadership, strong partnerships with leading retailers and on two platform collections: Defy and Chronomaster.

THE BIG INTERVIEW: Timex Group president and CEO Tobias Reiss-Schmidt

Tobias Reiss-Schmidt has steered Timex Group through one of the most tumultuous periods of the company’s 167-year history, not just keeping it off the rocks during the pandemic, but repositioning brands ranging from Guess and Ted Baker in the mass market fashion space up to Versace and Missoni’s Swiss-made luxury watches. Most important is the positioning of the Timex brand itself, which is adapting to a world where apathy to traditional watches and gadgets from Apple are transforming the landscape. 

THE BIG INTERVIEW: Burdeen’s bounces back after covid and Chicago riots

Just weeks after reopening following last year's covid lock down, downtown Chicago erupted as protests over the death of George Floyd turned violent and boutiques were looted. Far from retreating in the face of a year from hell, Burdeen's saw opportunity in the chaos.

CTE Watch Company cruises into calmer waters

Florida-based CTE Watch Company had to adapt quickly after the pandemic shut down most of the Caribbean travel industry that the distributor supplies.

Changing gears — How Ferrari F1 driver Stefan Johansson launched his...

As part of our investigation into the business of watches in Formula 1, WATCHPRO unearthed the story of how former Ferrari F1 driver Stefan Johansson launched his own watch business from California.

Swiss Watch Expo reports record sales during pandemic

Atlanta-based pre-owned watch expert says family values kept the business motoring.

NORQAIN sets sights on new peaks with Neverest Adventurer collection

CEO Ben Küffer believes the time is right for a new mainstream independent Swiss watchmaker to emerge.

TRIBUS reaches first anniversary battle-hardened after a year from hell

TRIBUS is one year old this month, which means the company has not spent a single day operating without the buffeting headwinds of the global coronavirus pandemic.