Fink’s Jewelers was founded by Nathan Fink in 1930 in the small town of Roanoke, Virginia. During the Great Depression, he found himself struggling as a pharmacist. Determined to survive, he devised a plan to sell jewelry on credit from a tiny pushcart on the streets of downtown. Customer service was always the cornerstone of his philosophy, and this continued in his small jewelry business. As he gained the trust and respect of his customers, the first Fink’s Jewelers storefront was born.
Today, our company is owned and operated by the 3rd and 4th generation of the Fink’s family with 10 store locations throughout Virginia, North Carolina and Tennessee. While much has changed over the years, our mission remains the same: to offer the finest quality watches, jewelry and diamonds while creating the ultimate customer experience. It’s a legacy Nathan Fink would be proud of.