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Farfetch float on New York stock exchange could value company at $5 billion

Farfetch-watches
Global luxury goods ecommerce platform Farfetch is preparing for a stock market IPO in the United States. The business was created in 2007 by Portuguese entrepreneur José Neves as a marketplace connecting more than 700 luxury boutiques for the world’s most prestigious fashion houses with affluent customers. It does not hold stock, but takes a cut of each sale made by the boutiques listed on its platform. The company is headquartered in the fashionable and tech-savvy East London enclave of Shoreditch, and employs 2,700 people world-wide. Farfetch added luxury watches to its line-up in May this year with an initial portfolio of watch brands including Bell & Ross, Girard-Perregaux, Tag Heuer, Ulysse Nardin and Zenith. A fine jewellery department, introduced on the same day as the watch area, offers pieces from Chopard, David Yurman, De Beers, Pomellato and Tiffany & Co. According to Forbes, Farfetch has reached more than 2.3 million consumers in 190 countries since it was created. In 2017, around one million customers placed nearly $2 million orders with an average basket size of $620. Revenues in 2017 topped $386 million, and sales through the first half of this year are running 55% ahead of last. Like any self-respecting ecommerce platform, Farfetch has never made a profit, posting a loss of $112 million last year, and on course to widen that deficit in 2018. Despite these financial challenges, analysts think the IPO could value Farfetch at more than $5 billion.

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Tags : ecommerceFarfetch
Rob Corder

The author Rob Corder