CEO of the LVMH Watchmaking Division and CEO of TAG Heuer, thinks the watch represents what it aims to be as a brand.
Advertisement
IN FOCUS: Pictures from day one as SIHH opens its doors
A star studded line up of celebrities including Amanda Seyfried, Piers Brosnan and Hugh Jackman joined watch aficionados at this year's event.
Audemars Piguet to abandon multi-brand retailers within 3-5 years says CEO
Half of all AP watches are already sold by branded boutiques reveals Francois-Henry Bennahmias.
Retailers invited to Zurich for Swatch Group’s 2019 brand presentations
Swiss get together takes place in the same week as Baselworld.
Richard Mille appeals to your inner child with Bonbon collection
There are 10 watches for 2019 divided into Grande and Petite Bonbon families.
A. Lange & Söhne to add a new Lange 1 every month this year
The releases will form part of a year long celebration of A. Lange & Söhn's 25th anniversary.
Audemars Piguet lights up social media following controversial launch of Code 11.59
Mid-morning on day 1 and it was Audemars Piguet making the running as the brand with the greatest 'share of voice', most likely for the emotion stirred up by its Code 11.59 collection launch.
Audemars Piguet celebrates launch of its Collection Code 11.59
The brand described the event as ‘one of the most important launches for Audemars Piguet ever.’
Mamma Mia! Amanda Seyfried set to star with Jaeger-LeCoultre at SIHH
Richemont maison brings Hollywood glamour to Geneva's Airport expo bunker.
Watches & Wonders Miami almost doubles in size with a dozen additional major brand participants
The event was only launched last year by Fondation Haute Horlogerie (FHH), the organization behind SIHH in Geneva, in conjunction with the Miami Design District Associates (MDDA).
