Ebel has relaunched its website with a fresh brand identity and increased functionality, part of its updated communication and consumer-focused digital strategy.
The new site features a global retailer finder to allow consumers to hunt down Ebel retailers worldwide, and will also offer – for he first time – e-commerce functionality, though initially this will only be available in the US.
A statement from the brand: "First and foremost, the new Ebel website was developed for ease of use so that a visitor can quickly discover Ebel’s distinctive watch designs, both from existing and new collections. The new navigation allows easy access to all sections of the site, a more dynamic product browsing feature and the ability to easily search using state of the art programming".
The brand has also invested in fresh photography and has a fresh press page where it will display its most up to date media coverage.