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E. Gluck Corporation acquires direct-to-consumer watch brand Torgoen

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E. Gluck Corporation has acquired Torgoen, a US-based direct-to-consumer (DTC) aviation-inspired watch brand.

Torgoen joins a portfolio of brands at E. Gluck — a specialist in the design, manufacturing and distribution of watches — that includes Armitron, Anne Klein, Badgley Mischka, Juicy Couture, Nine West and Vince Camuto.

No financial details relating to the acquisition have been disclosed.

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Torgoen was launched in 2010 by a group of aviation enthusiasts, and makes a range of watches inspired by vintage cockpit instruments.

“E. Gluck and Torgoen share many core values including developing high-quality watches at affordable prices,” says Bobbie Weichselbaum, CEO of E. Gluck Corporation. “We are excited to have them join our family of brands and look forward to applying our expertise to help Torgoen grow to its full potential.”

Ziv Emet, ecommerce Manager for Torgoen, adds: “We are thrilled to be working with one of the major forces in the watch manufacturing industry. We have long admired E. Gluck’s team of highly creative, passionate and talented individuals and feel they are the perfect group to help take our brand to the next level. We are excited to be a part of their expanding portfolio.”

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Rob Corder

The author Rob Corder