The UK’s largest online diamond retailer, TheDiamondStore.co.uk has branched out into the watch market after ten years.
The firm has become an official Rotary watch retailer and has handpicked 30 styles to offer its customers a choice of sophisticated, high performance and luxury watches, it said.
With online shopping trends constantly evolving TheDiamondStore.co.uk hopes to cash in on the opportunity to expand its range.
Gary Ingram, director of TheDiamondStore.co.uk commented : “We’re proud to be appointed an official retailer for Rotary Watches, one of the world’s leading watch brands. Our customers want excellent quality at a competitive price point and Rotary offers just that.
“This is our first foray into watches and we’re looking to add more carefully selected watch brands in future.”
The website is designed to be easy-to-navigate and customers can ask advice from the online personal shopping team via live chat, email or telephone, or browse the mobile site.