British watch brand Bremont has announced its first townhouse event in New York, running for two days on March 8 and 9.
The launch of a townhouse event in New York follows the success of last year’s debut effort in central London, where the brand’s retail partners, individual customers and press enjoyed a luxurious atmosphere over a number of days to view new product and speak directly with the Bremont team, including co-founding brothers Nick and Giles English.
Whereas last year Bremont flew in some of its biggest US partners for the London event, these customers will now have the chance to attend the new Bremont townhouse in New York instead.
The Townhouse will also allow the public to come in and see the new watches; a move that retailers can take advantage of if they invite their best customers to meet the Bremont team.
The event takes place at the stunning 214 Lafayette, an iconic redbrick building in lower Manhattan, where Bremont showcase its 2018 watch collections.
The brand’s annual London townhouse will take place for its second year for 4 – 5 days starting on 26 February at the iconic One Horse Guards venue.