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Alex Douglas

Writers and retail collide in the convergence of publishing and ecommerce

transactionalpublishing
If you think the retail landscape is changing fast with the internet affecting everything, try being a publisher. The simple days of producing glossy monthlies packed with luxury advertising are over as brands shift marketing money to digital platforms. Quality journalism is expensive, and the only way to pay for it today, some have concluded, is to start selling watches and accessories online. Tom Mulraney browses through the current offers and asks whether obvious conflicts of interest can be accommodated.
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