The company has gradually been building its team of sporting ambassadors in what it calls its “Dream Team”.
American racing driver chosen for his perseverance and professionalism.
Golfers cut ribbon and tour watch showcase at 2016 PGA Championship.
Timepiece celebrates achievements of US ballet star with diamond-set design.
Watch brand pledges to raise funds for a children's pilot for a year.
Brand and F1 champ collaborate on latest Royal Oak model.
The Miami Heat and NBA basketball star shows off his AP Royal Oak.
Brand named official timekeeper and watch provider of Italian team.
George Meyrick said to complete brand's sporting line-up.
Ozzy Osbourne's daughter snapped wearing watch in Las Vegas.